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Archive for March, 2016

  • Digital Marketing
    how to drive traffic to your website

    How to Drive Traffic to Your Website

    - by Midas Blog

    Digital marketing has upped the ante in today’s competitive market. Whether you are a start-up or an established business you need to create a strong digital footprint to succeed. But it doesn’t stop with creating a website, which is actually just the start of this process. You need to constantly work to bring eyes to your website. This will help you deliver your message and open an interactive channel of communication with your customers. Here are a few tips that will help you drive traffic to your website:

  • Case Studies

    YMCA Case Study

    - by Midas Blog
  • Digital Marketing
    b2b websites that convert

    High Converting B2B Websites: 6 Key Strategies

    - by Midas Blog

    If creating a high converting website is tough, creating one for the B2B ecosystem is tougher. Unlike the average website, your target audience is smaller in the case of B2B websites, meaning the competition is intense. B2B transactions are also often higher in revenue and a more considered process, so A+ strategy is a must. A good digital marketing company would design and optimize a website to establish maximum traction with your potential clients, but often the B2B nuances are ignored and the website is put through the agency’s typical funnel for web builds. Going against the grain, here is a comprehensive guide towards creating high converting B2B websites.

  • Digital Marketing
    high converting websites

    The Process of Building High Converting Websites

    - by Midas Blog

    Let’s put things straight right away: every business aspires for a high converting website but only a few are able to reach their goal. With more than a billion websites trying to attract 3.8 billion Internet users, the challenge is pretty steep. So how do you create that inspiring website that attracts tons of traffic and helps you drive in sales and revenue? While it may seem an uphill task given the competition you are up against, it isn’t insurmountable if you get the fundamentals right. Here we take a look at the essentials you need for a high converting website.

  • Digital Marketing
    How to promote a new website

    How to Promote a New Website: 5 Winning Strategies

    - by Midas Blog

    You may have already read our guide on driving traffic to your website, but what if your website is brand new? Modern businesses are driven by technology and a website plays a pivotal role in your digital marketing efforts. While every business craves website hits, very few know the secret formula for success. Small businesses and start-ups with their small marketing budget often struggle to attract potential customers to their website. How do you create awareness? How do you turn your website into the most potent marketing tool? If you have just launched or are still building, here are some of the things you need to consider to drive traffic to your new website.

  • Digital Marketing
    how to get your website noticed

    How to Get Your Website Noticed: Website Marketing 101

    - by Midas Blog

    Generating leads and sales from a website is a challenge that troubles all businesses, right from start-ups to large companies. With every company creating its online footprint, you need to fight high odds to succeed. What you need is an organized strategy with a multi-fold approach, as there is no simple formula for success. Here are a few tips that would help you attract quality traffic to and finally answer the question, “How to get customers on my website?”