Are you ready to make this the year you improve your SEO?
This definitive guide will walk you through the most important SEO strategies this year.
Get your SEO improved now so you can focus on the other important aspects of business.
With these top 10 SEO strategies, you will be on the fast track to improving SEO in no time.
The Top 10 SEO Strategies
1. Use strategic link building
According to Google, links are one of the top 3 factors when it comes to ranking. This has been confirmed by many studies.
However, the links need to be quality and used in the right way to improve SEO. Make sure you have high-quality content that links to reliable sources. Never link to a competitor.
2. Optimize for mobile
If you neglect the mobile version of your site, you won’t be competitive.
As of late 2016, mobile has become the most common form of web browsing. Between phones and tablets, more people than ever are looking at your site on a mobile device.
Google actually now uses a site’s mobile version as its primary search engine index. Make sure your site looks good and is easy to navigate on mobile.
3. Shorten URLs
Your URLs should be descriptive and include keywords, but don’t overdo it.
The first 5 words of your URL are the most important. It’s best to have a shorter URL that features primary keywords early.
4. Optimize for voice
People now voice search more than ever before. Speech recognition software has improved greatly, making this an easy way for people to search on the go.
Make sure your content is searchable by using keywords and phrasing people are likely to use when voice searching.
5. Optimize for location
Google now prioritizes location in searches. A distant business is not as helpful to customers as one in their neighborhood.
Use local keywords, and make sure your address is clear on your site.
6. Give users a good experience
The amount of time a user spends on your site affects your SEO.
Keep them clicking through your site for as long as possible. Your site should be interesting, informative, and easy to navigate.
7. Try guest blog posts
Add quality and interest to your site with guest blog posts.
A guest blogger can introduce your product to a whole new audience, and give a unique perspective. This ups the credibility of your site.
8. Add length and detail
Long content is more useful than you might think.
Readers don’t want fluff. They would rather see 1,500 words of detailed, useful blog content than 250 rambling words that give them nothing useful.
Use longer posts to get into detail and hold readers’ interest, keeping them on your site longer.
9. Expand keywords
Using lots of meaningful keywords is better than using a few vague ones.
It’s not enough to have just a few keywords across your whole site. Add detail with as many keywords related to your business as possible.
10. Consider intent
Keywords, guest posts, location, and more mean nothing without intent.
Randomly throwing in keywords won’t drive much traffic to your site. Nor will lots of fluffy, rambling blog posts.
Your intent should be providing information that is interesting and useful to customers. Give them a reason to visit your site and stay there.
In 2017, it’s not just about quantity, it’s about the quality of keywords, posts, and everything on your site.
Conclusion
SEO is one of the most important tools for growing a business in 2017. It doesn’t need to be difficult.
Managing the data of short-tail and long-tail keywords can be challenging at scale, but you can use a tool like Linkio to keep your link building campaigns organized as you implement these strategies.
With these top 10 SEO strategies, you will quickly see improvements and surpass the competition.